Sensory Toy Drive

The Beechmont Ford team is excited to be back for another chapter of The Kindness Project! The Kindness Project was started by Mark Williams Auto Group and the Williams family in 2018. In the past, we have bought people’s groceries, hosted toy drives, donated supplies to flood victims, and much more. Our goal with this initiative is to use our platform to help local families in need.

This chapter of the Kindness Project was a Sensory Toy Drive! The goal of our Sensory Toy Drive was to collect toys for children in need that have Autism. You may be asking, what are sensory toys? Sensory toys are toys designed to have therapeutic benefits. They intentionally stimulate a child’s sense of sight, hearing, and touch. This provides feedback to their sensory system. These toys can be extremely therapeutic to a child with Autism!

Team Work Makes The Dream Work: We teamed up with the EmPath for Autism Foundation and ABC Pediatric Therapy to collect and distribute these toys to local families in need! EmPath is a 501(c)(3) Non-Profit Organization that was created by the Williams family as a resource for children and families affected by Autism Spectrum Disorder (ASD). Mark Williams Auto Group will be sponsoring their annual fundraiser, an incredible party that will take place in Covington, KY on September 21^st. This amazing event is called Circus Bizircus Lunar! The proceeds from Circus Bizircus will be donated to the Kelly O’Leary Center For Autism Spectrum Disorders at Cincinnati Children’s Hospital.

ABC Pediatric Therapy was the piece of the puzzle that ensured all of our collected toys made it to worthy homes! ABC is an amazing therapy center for children, located in Cincinnati (Western Hills). They provide high-quality pediatric physical therapy, occupational therapy, and speech therapy in a child-friendly environment. Their mission is to “create the best life for all children.” All of us at Mark Williams Auto Group are proud to work hand-in-hand with both of these fantastic organizations. If you would like more information on their services, ABC also has a great blog that covers a vast range of child development topics!

If you’re interested in how we worked to spread the word for our Sensory Toy Drive, check out this video! Chloe Williams and Charlie Watson sat down to discuss details on sensory toys and showed a couple examples of great sensory toy options! They also discussed the awareness around Autism that has inspired some huge retailers to dedicate segments of their businesses to making sure sensory toys are available for everyone! If you’re interested in shopping for sensory toys, you can find great options at Wal-Mart, Target, and even on Amazon!

Our Sensory Toy Drive lasted for two weeks and had collection points at all Mark Williams Auto Group locations. Once we finished our drive, the Williams family hand delivered all of the toys to ABC Pediatric Therapy for distribution. We are honored to say that with the help of staff, customers, friends, and family, we were able to deliver an entire SUV load of toys to be donated to children in our city!

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